OF LETTERS

“ Nobody communicates, they “engage.” Everything is “curated.” They pronounce “integral” like “in-trickle.” They ask each other, “What’s the biggest challenge going forward?” and they decide together that “it’s a marketing challenge, at the end of the day.” They discuss how one app is “a purpose-built tool” with “added value.” There are no words, no photographs, no graphic design. It’s all “content,” which is “consumed.” The event’s website features a Twitter testimonial that reads, “Startup Riot was so good yesterday I couldn’t tweet. I was just deeply engaged in meaningful 1-on-1 conversations.” It’s linguistic nihilism, in which everything means nothing and nothing means anything at all. ”